SMS Marketing Case Studies
See how brands have used TapOnIt to drive traffic, awareness, sales and revenue.
Wallace’s Garden Center
Since 2016 Wallace’s has been working with TapOnIt to grow their own text database – and it’s working! “It’s pretty amazing that as a single location garden center, we have grown our database to over 12,000 people, and we continue to see growth each year. Our text club, which we call Garden Party, sends coupons, content, recipes, reminders, events and more. Really anything that goes into an email or on social media sees higher engagement in a text,” Wallace’s Garden Center Owner, Kate said.
Visit Quad Cities
Visit Quad Cities is seeing engagement and reach like never before. Their text message campaigns average open rates of 99%, average click-through rates of 12%, average frequency of 5x per message, and they were able to grow their database quickly by launching their short code with a contest.
Arconic
Arconic uses TapOnIt’s text marketing program to contact their employees directly and in real-time on their mobile phones, no matter what shift they work. They are able to create segments by shift, position, and location to send relevant information when necessary. Their open rates on internal texts have been 99% and have seen higher engagement on their messaging, which couldn’t be done with email marketing.
Subscriber Growth During Contest
The Rust Belt
The Rust Belt did a contest to help launch and grow their Text Club, and they saw growth of 80x during the limited time the promo was active. To gather entries for the contest, the club sent personalized landing pages to subscribers for a chance to win free tickets for a year to shows at the venue. The chart illustrates a boom of subscribers in the month-long period it ran.
Founded in 1982, Ted Lare Garden Center is a single-location garden center near Des Moines, Iowa. What started as a one-man operation has steadily grown into a strong, dedicated team that can tackle anything outside your home. See how they’re using text marketing messages to drive revenue through customer engagement.
Patty’s Pub
Patty’s Pub is a single location restaurant in Lincoln, Nebraska. Patty’s Pub has been one of Lincoln’s favorite restaurant and pub destinations for over 30 years. In order to keep in contact with their loyal customers, Patty’s Pub launched a text club to send out updates, specials, and exclusive offers.