TapOnIt Text Message Marketing Partnership Overview
TapOnIt works with partners to provide brands with a unique, easy-to-use, visual text message marketing solution. From Self-Serve to Professional Services, TapOnIt offers solutions to help you build, grow, retain, engage, and monetize your client’s text databases, increasing their bottom line and yours.
Why text, why now?
As the access to cookies and third-party data continues to decrease, increasing first-party and zero-party data becomes even more critical. Help your clients build a compliant database of their customer’s cell phone numbers, setting them up for success now and in the future. Think about it…when was the last time you changed your cell phone number?!
9 out of 10 consumers
say they want businesses to communicate with them via text message.
Why TapOnIt?
As a female-founded, Hispanic-owned startup out of Iowa, we’re a bit different and do things differently. Unlike other text providers, we’re focusing not only on the text message but also on text-to-conversion. Alongside the basic SMS & MMS capabilities, TapOnIt’s text marketing platform provides your agency with a wide array of unique functions, automations, and reports to easily drive growth, success, and a trackable ROI for your clients.
What our team does:
Provide a user-friendly platform
Automate repetitive and time-consuming tasks
Onboarding and training
Ongoing support
Provide expert strategists to help plan & execute
Compliance monitoring & management
Continuous optimization
What your team does:
Choose a partner plan
Identify a point-person or team
Decide on a strategy for your clients
Continue driving success for your clients
Features:
Multiple Images
Our image compression engine allows you to include multiple images or an animated GIF in a single MMS, giving the end-user different content pieces to engage with while guaranteeing brand visibility.
Triggered + Conversational Messaging
Gather data and use it to personalize engagement in the text message. Trigger message flows to ask questions, send event-based messages (i.e., birthday wishes), reduce cart abandonment, and more.
Third-Party Integrations
Use tools like Mailchimp, Shopify, Salesforce, YouTube, Spotify, and more. Our easily digestible APIs help to simplify additional integrations that you may want to add.
Deep Reporting and Analysis
All activity is tracked and available for you to access in each of your client’s dashboards. Analyze results, and set up automated reports for the most important KPIs.
Optional Customizable Content Hub
The link in the text can take the end-user wherever you want, to an app, a website, or our customizable content hub. The content is “auto-magically” curated based on the texts sent, no additional management is required.
Unique Sharing Technology
Let your client’s biggest fans create social media content and buzz for the brand using our Word of Thumb™ sharing tools. Users can share with friends through Facebook, Messenger, LinkedIn, Twitter, text, and more, driving engagement and organic database growth.
Segmenting + Targeting
The more data gathered for your clients, the more targeted you can be with your messaging. Create audience segments and targets based on location, demographics, interests, and more to personalize the content and who it gets sent to.
Ways to work together:
Self-serve
Our team will work with you to become experts in planning, pitching, executing, and maintaining a successful text marketing strategy for each of your clients. Once your team has completed the training TapOnIt will be there for support.
Ramp to self-serve
You’re busy. We get it! We’ll work together to build the plan, do the pitch, execute and maintain the plan for each of your clients over a set period of time while your team ramps up to doing it all.
Professional Services
We can do it all. As an extension of your team, TapOnIt will work with your agency to plan, pitch, execute and do the ongoing management of your client’s text marketing strategy.