SMS + MMS Marketing Trends and Insights for Retail Businesses
Watch TapOnIt’s live webinar to learn valuable information on best practices for growing and optimizing a text database, and will cover a range of topics, including the basics of text message marketing, why it is an effective tool for retail businesses, how to build and legally gather subscribers’ phone numbers, crafting effective messages, and more.
Watch On-Demand
Text messages have a 99% open rate
Take the content you’re sending in emails, posting on social media, or sending through direct mail and text it directly to your customers to guarantee visibility.
MMS Messages containing 1-4 images have
45%-75%
higher Click-Through Rates when compared to SMS
MMS texts containing three images have the lowest opt-out rate
0.06%
SMS, or texts with no images, have the highest opt-out rate
1.91%
Case Study
Learn how a single location retail business has used text messaging to increase revenue by 15%