Our Top 10 Marketing Tools
Staying top of mind with customers is a constant battle regardless of the industry your business is in.
Our Two Favorite Titles: CEO and Mom
The title of CEO used to dominantly belong to men, but today we’re seeing more and more females as founders, CEOs, and in other executive roles. Plus, many of these badass women are doing it while having and raising children!
Using Shopify + Text to Increase Conversions
Staying top of mind with customers is a constant battle regardless of the industry your business is in.
Knowing When To Pivot
Oftentimes we think we know exactly how things are going to happen, we have a plan and maybe we get frustrated or even give up when things don’t go exactly as we had planned.
2020: A year for growth
2020. A year of unexpected challenges and struggles, and a year of testing the limits of your wellbeing and your career.
The two tribes every working woman needs
No matter who you are, most of us need to surround ourselves with our tribe of people. You know the ones: colleagues, loved ones, old friends. The people who really, truly “get” us.
Pandemic living: The evolution of internal culture
There’s no denying that remote work has changed the nature of our work relationships and, in some cases, our overall internal culture. This is a problem for a number of reasons.
Here’s how the pandemic threatens women’s progress in the workplace
The reality is there are changes afoot in the workplace due to COVID-19. In some ways, it was so much easier in March when we were all at home—both male and female employees were on the same page.
Three ways to build a successful loyalty program
TapOnIt Founder + CEOLoyalty. It’s important to any long-lasting relationship. When it comes to loyalty, especially when you’re talking about...
Fundraising 101: My Experience As A Female Founder
TapOnIt Founder + CEOAs the founder and CEO of TapOnIt, I’ve been pitching investors in fundraising efforts over the past few months. It’s been...
Three ways to nurture a healthy internal culture
TapOnIt Founder + CEORight now, we’re in hiring mode at TapOnIt. It got me thinking: you’d be hard-pressed to find something that matters more to me...
Set your business up for success this holiday season
TapOnIt Founder + CEOFor the past month, as I’ve read news releases about the likes of Target, Best Buy and Kohl’s closing their shops for...