The TapOnIt Blog
Get tips and advice on delivering exceptional text message marketing campaigns, engaging and converting your customers, and building a powerful first-party database.
Text Message Marketing Insights
Industry Trends
Behind the Scenes
Most Recent Posts
Unlocking Customer Conversion: The Power of Content and Omnichannel Marketing
Discover the winning formula: How high-quality content and omnichannel marketing, which includes text message marketing, drives higher customer conversion and engagement.
MUSEUM OF ICE CREAM Partners with TapOnIt to Unveil TapAI™ – A Sweet New Interactions
MUSEUM OF ICE CREAM, an immersive environment dedicated to fostering human connection through the shared joy of ice cream, and TapOnIt, a leading text message marketing and communications vendor, have joined together to introduce an exciting and interactive experience for ice cream enthusiasts.
Webinar On-Demand: 5 Best Practices for the Holidays
Webinar On-Demand – Discover the 5 Best Practices for Increasing Holiday Sales & Customer Engagement using text message marketing.
Text Message Marketing Insights
The Importance of Promoting Your Text Club
Just because you’ve created a text club doesn’t mean the public is aware of it. Grow your audience by spreading the word.
The Purpose of a Contact Card in Text Marketing
Looking to stand out in the text inboxes of your subscribers? The contact card is the perfect feature for your brand.
The Benefits of Repurposing Content for Your Text Message Marketing Campaigns
Take advantage of the great content you’ve already spent time and money creating, and learn the benefits of texting it to your audiences.
How Much Time Does SMS & MMS Marketing Take?
Afraid of losing precious time while trying to send out a text marketing campaign? Fear not! Here’s a five-step guide to a text campaign.
What Features Should You Look for in a Text Message Marketing Platform?
It’s essential to understand the difference between SMS and MMS messaging for advertising. Let’s go over the differences.
How Can a Business Texting Service Help You Grow Your Customer Base?
It’s essential to understand the difference between SMS and MMS messaging for advertising. Let’s go over the differences.
Industry Trends
Growing Your Business Through An Uncertain Economy
With the state of uncertainty of our current economy, it’s vital for brands to focus on building and engaging their first-party databases.
Six Marketing Trends to Track for The 2022 Holidays
The holiday season is right around the corner, so let’s take a look at this year’s unique marketing trends you should be paying attention to.
Text “FAREWELL” to Shared Short Codes: Why and What to Do Next
Sharing a short code is no longer compliant and you likely have some questions. Read more on why, and what to do next.
Is Your Brand Affected by Social Media Algorithms & Shadowbanning?
Have you seen a decrease in engagement with your posts? There’s a chance you could be feeling the effects of “shadowbanning”.
The Basics of Zero-Party Data
Learn the basics of Zero-party data as it becomes increasingly valuable due to the change in privacy regulations.
TapOnIt’s Founder & CEO Named Woman of the Year People’s Choice Award Winner
TapOnIt’s Founder and CEO, Katie Castillo-Wilson, Named People’s Choice Award Winner at Mobile Growth Association’s 2022 Women of the Year Awards.
Behind the Scenes
MUSEUM OF ICE CREAM Partners with TapOnIt to Unveil TapAI™ – A Sweet New Interactions
MUSEUM OF ICE CREAM, an immersive environment dedicated to fostering human connection through the shared joy of ice cream, and TapOnIt, a leading text message marketing and communications vendor, have joined together to introduce an exciting and interactive experience for ice cream enthusiasts.
Webinar On-Demand: 5 Best Practices for the Holidays
Webinar On-Demand – Discover the 5 Best Practices for Increasing Holiday Sales & Customer Engagement using text message marketing.
Krystal Announces SMS Partnership with TapOnIt, Transforming Customer Engagement
Krystal Restaurants LLC, the iconic quick-service restaurant chain in the South, is thrilled to announce a strategic partnership with TapOnIt, a leading text message marketing and communications vendor. This collaboration marks a significant step forward for both companies in revolutionizing customer engagement and driving business growth.
TapOnIt on Venture Pill Podcast
TapOnIt’s Founder & CEO shared the journey behind the company’s success on the Venture Pill podcast. Hear how two sisters founded TapOnIt, survived a pandemic, raised funds, and pivoted. Valuable advice for females looking to get into venture.
TapOnIt Launches Self-Serve Option for Text Message Marketing Platform
The Incentive Marketing Association announced the 2022 IMA Summit Awards shortlist listing TapOnIt for Excellence in Gift Cards in an Incentive Program Award.TapOnIt, a leading text message marketing platform, is excited to announce the launch of its new self-serve option.
TapOnIt Shortlisted for 2022 Incentive Marketing Association Award
The Incentive Marketing Association announced the 2022 IMA Summit Awards shortlist listing TapOnIt for Excellence in Gift Cards in an Incentive Program Award.